“With our 24-hour delivery model, we’re not just moving steel faster — we’re enabling businesses to plan better, reduce downtime, and scale efficiently. For OEMs and MSMEs, time is money, and we’re making every hour count.” Dhananjay Goel, Director, Enlight Metals
Enlight Metals Pvt Ltd, a fast-growing metal aggregator serving India’s core industrial sectors, has launched a 24-hour delivery model for Core steel products. This service promises quicker order turnaround and better supply efficiency for OEMs, MSMEs, and infrastructure firms across Maharashtra, Gujarat, Karnataka, Madhya Pradesh, and Uttar Pradesh.
Designed to support urgent procurement needs, the model ensures dispatch of HR/CR coils, TMT bars, GP sheets, structural steel, and MS pipes within 24 hours of order confirmation. The tech-driven process eliminates typical industry delays by embedding AI across supply operations.
By integrating AI into its CRM and ERP systems, Enlight automates daily prioritization of customer queries—especially those received via WhatsApp and email. Urgent inquiries are routed instantly to the right internal teams, reducing response time and improving client satisfaction. The platform also automates documentation like invoices and delivery challans, cutting through traditional compliance bottlenecks.
“Our goal is to bring predictability, speed, and trust into a supply chain that’s often fragmented and slow,” said Dhananjay Goel, Director, Enlight Metals. “With our 24-hour delivery model, we’re not just moving steel faster — we’re enabling businesses to plan better, reduce downtime, and scale efficiently. For OEMs and MSMEs, time is money, and we’re making every hour count.”
With real-time stock visibility, auto-pricing, and optimized dispatch routing, Enlight’s system enables smarter decision-making and better planning. Early adopters have reported fewer production halts, reduced material shortages, and better scheduling.
To strengthen its regional reach, Enlight Metals has a strategic collaboration with SG Mart, one of India’s leading steel distribution platforms. This partnership is to support Enlight’s expansion into new markets and accelerate its vision of building AI-backed delivery hubs nationwide.
The company also plans to extend its 24-hour model to non-ferrous metals like aluminium, copper, and alloy steel, aiming to serve 500+ OEMs and MSMEs by FY26.