“Farm mechanization is crucial to farm productivity and rotavators play a crucial role in efficiently preparing farmlands. At Mahindra our newly designed rotavators are developed to further deliver superior performance, while also elevating a farmer’s sense of ownership of the farm equipment that support their livelihood beyond tractors. Offered initially in the 4 to 9 feet category, the new look rotavators will reach farmers through a phased rollout across Mahindra’s extensive dealer network.” Dr. Anusha Kothandaraman, Vice President & Head – International Operations & Business Head – Farm Machinery – Mahindra Farm Equipment Business
Mahindra & Mahindra has announced the launch of its new Mahindra Rotavator series. The new rotavator series will be available under the Heavy Duty rotavator category – Mahavator & Mahavator HD – spanning 4 to 9 feet.
Developed based on comprehensive market analysis and feedback from farmers, Mahindra’s new Rotavator series delivers superior structural integrity and enhanced durability. The new range offers greater functional impact to take on heavy duty tillage operations and wear and tear, with improved stability and handling, while also ensuring long-term reliability on tough and uneven farm surfaces commonly found in India.
Commenting on the new look rotavator series, Dr. Anusha Kothandaraman, Vice President & Head – International Operations & Business Head – Farm Machinery – Mahindra Farm Equipment Business explains, “Farm mechanization is crucial to farm productivity and rotavators play a crucial role in efficiently preparing farmlands. At Mahindra our newly designed rotavators are developed to further deliver superior performance, while also elevating a farmer’s sense of ownership of the farm equipment that support their livelihood beyond tractors. Offered initially in the 4 to 9 feet category, the new look rotavators will reach farmers through a phased rollout across Mahindra’s extensive dealer network.”
While the newly designed rotavator range will replace Mahindra’s current rotavator models, Mahindra will continue to offer its existing model line-up giving customers a complete portfolio that addresses diverse farming preferences and operational requirements.
Mahindra rotavators are manufactured at a dedicated manufacturing unit in Nabha, Punjab and Zaheerabad, Telangana.